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  • Coca-Cola Ad Made with AI?(Sora AI Text-to-Video) @Coca-Cola
    AI Made This Coca-Cola Ad – No Editing, Just Text! 🤯I created this Coca-Cola commercial using only AI with Sora AI's text-to-video technology No manual vid
  • AI Experiments: Using Sora AI to Generate Videos
    For this experiment, I wanted to learn about creating videos using GenAI, and specifically, OpenAI’s text-to-video tool: Sora AI The inspiration for this project came from this article at the end of last year, about Coca-Cola creating an entire ad using AI tools and how the project was more like developing software than a traditional film shoot
  • Case Study: Coca-Cola’s Adoption of OpenAI’s Generative AI Technologies
    The company is utilizing OpenAI’s ChatGPT and DALL-E platforms to create personalized advertising content rapidly The implementation of generative AI has led to the creation of the “Create Real Magic” platform, enabling global digital artists to create original artwork using Coca-Cola’s iconic creative assets
  • Coca-Cola’s AI ad and the growing use of AI in media
    The official Coca-Cola YouTube channel released its newest addition to the campaign on Nov 18 Created entirely using artificial intelligence (AI), it sparked immense backlash online “Thanks, I hate it … it certainly lacks the heart and charm of some of their past holiday bear ads,” said a user on Reddit Others have plainly stated that
  • Sora - OpenAI
    Sora is OpenAI’s video generation model, designed to take text, image, and video inputs and generate a new video as an output Users can create videos in various formats, generate new content from text, or enhance, remix, and blend their own assets
  • What Coca-Cola’s generative AI experiments mean for the brand’s future . . .
    In the year since OpenAI debuted ChatGPT, generative artificial intelligence (AI) has captivated trend watchers across advertising, technology and culture at large Among consumer brands, the generative AI charge has been led by one of the industry’s most storied names, Coca-Cola
  • Create Real Magic: Inside Coca-Cola’s First AI-Powered Campaign
    The Coca-Cola Company has partnered with OpenAI and Bain Company to launch a groundbreaking AI platform called “Create Real Magic,” which enables digital creatives to generate original artwork using iconic creative assets from the Coca-Cola archives
  • Generative AI Uncapped: Coca-Cola’s Creative Revolution
    Coca-Cola has adopted OpenAI’s GPT-4 and DALL-E platforms, leading to the creation of the innovative “Create Real Magic” initiative This AI-powered platform enables digital artists from around the world to create original artwork using Coca-Cola’s iconic creative assets
  • Sora AI - openopediaai. com
    Advertising and Marketing Teams: Companies like Coca-Cola leverage Sora for fully AI-generated ads, like a Christmas campaign, disrupting the industry, as noted by Brandtech Group Individual Subscribers: Anyone with a paid ChatGPT Plus or Pro account can use Sora to make videos up to 20 seconds long in clear 1080p
  • AI Ads Coca-Cola | Coca-Cola’s Evolution in Advertising
    Coca-Cola’s innovative use of AI ads demonstrates how technology can revolutionize traditional marketing strategies By embracing AI, the brand has enhanced personalization, optimized campaign efficiency, and delivered creative, data-driven content that resonates with global audiences





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