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  • History of General Motors - Wikipedia
    Chevrolet entered the General Motors fold in 1918 as it became part of and merged into the corporation with R S McLaughlin as Director and vice-president of the corporation; its first GM car was 1918's Chevrolet 490
  • The Fascinating History of How General Motors’ Came to Own . . .
    General Motors, known as GM, took ownership of the Chevrolet brand in 1918 Below is the condensed version of this piece of automotive history , consisting of many stocks, cars, and a bit of tomfoolery
  • General Motors Corporation -- Company History
    1918: Chevrolet becomes part of GM 1923: Alfred Sloan, Jr , is named president 1925: U K automaker Vauxhall Motors is acquired 1931: Germany's Adam Opel is acquired 1940: GM begins producing defense materials 1950: All U S models are available with an automatic gearbox 1971: GM acquires a 34 percent stake in Isuzu Motors
  • Who Owns Chevrolet: Ownership Insights – Brands Owned By
    Louis Chevrolet left the company in 1915, but his name continued to define the brand By 1918, Chevrolet became part of General Motors, marking the beginning of its rise to prominence within the GM family Louis Chevrolet and William C Durant founded Chevrolet in Detroit
  • How Chevrolet and General Motors Combined Into One Company
    On May 2, 1918, Chevrolet had grown large enough where Durant engineered a reverse merger with General Motors, combining the two companies and once again becoming the President of General Motors When 1920 arrived, the world was struck by a financial downturn, once again placing Durant’s General Motors in financial straits
  • May 2, 1918 – General Motors buys Chevrolet - This Day In . . .
    On this day in 1918 General Motors (GM) purchased the Chevrolet Motor Company In a bit of irony, William C Durant, founder of Chevrolet, had also founded GM several years earlier, but was kicked to the curb when profits began to fall
  • Tracing Chevrolets Roots: History and Summary - A Touch of . . .
    The First Chevrolet: The Classic Six, designed by Louis Chevrolet and Etienne Planche, rolled out in 1912 GM Acquisition: General Motors, founded by Durant, acquired Chevrolet in 1918 Louis Chevrolet’s Departure: After a disagreement in 1914, Louis Chevrolet left the company and later founded Frontenac, focusing on race cars
  • MotorCities - A Brief Illustrated History of Chevrolet 1911 . . .
    Two of the early pioneers that founded Chevrolet were William Crapo “Billy” Durant, one of the founders of General Motors in 1908, and Swiss racing car driver and engineer Louis Chevrolet It all started on November 3, 1911 when Chevrolet Motor Company of Michigan became incorporated
  • Chevrolet the Story of a Global Brand - General Motors
    In May 1918, Durant bought up the assets of the Chevrolet Motor Company and integrated the brand into the General Motors Corporation The name Chevrolet had become inseparable from its bowtie logo, even if the origin of the bowtie has never been clear In one version of the story, Chevrolet had been inspired by the
  • When Did GM Acquire Chevrolet? [2025] - anusedcar. com
    It all began in 1918 when General Motors, under William C Durant’s leadership, took a significant stake in Chevrolet By 1919, Chevrolet had become fully integrated into GM, effectively making it a subsidiary of the larger automotive conglomerate





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